Job Description
Job Description
Job Description
We’re looking for a highly motivated Growth Marketing Associate to support our growing paid search program, specifically focused on the auto insurance vertical. This is an exciting opportunity to join a collaborative, fast-paced marketing team where you’ll contribute directly to scaling paid search initiatives and driving meaningful impact across the business.
Key Responsibilities:
- Support the development and expansion of paid search campaigns in the auto insurance space
- Assist in building and executing testing roadmaps for ad copy, landing pages, conversion signals, and more
- Collaborate with analytics and creative teams to develop campaign briefs with precise messaging and targeting strategies
- Monitor campaign performance and key metrics daily, identifying and flagging trends or opportunities
- Analyze marketing performance data and synthesize insights to share with stakeholders across the team
Qualifications:
- 1–2 years of experience in marketing, performance advertising, or a related role
- Proficiency with Google Ads, including campaign setup, keyword research, ad copy development, and A/B testing
- Familiarity with paid search optimization tactics such as bid management and quality score improvement
- Strong SQL skills required : Ability to use SQL for data analysis and reporting to optimize campaign performance
- Strong communication skills with the ability to clearly present data-driven insights and campaign strategy to internal teams
- Bonus: Experience with Bing Ads
Why You’ll Love This Role:
- High visibility with senior marketing leadership and the opportunity to contribute to strategic growth initiatives
- Your work will have a direct, measurable impact on company-wide performance goals
- Collaborate with cross-functional teams including Product, Brand, Engineering, and Business Development
- Be part of an innovative and supportive team culture that values experimentation, learning, and growth
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